Common SEO mistakes one must avoid making in 2020
Common SEO mistakes one must avoid making in 2020
Search Engine Optimization has become today's need for brand growth in 2020. It happened when social media reduced to drive expected traffic and Google became the main source of referral traffic. With the help of SEO, you can easily improve your website's rankings in Google's SERP (Search Engine Result Page).
While doing SEO one must be cautious regarding making the most common mistakes. In this blog post today we are going to list down the common SEO mistakes one must avoid making in 2020. So without any further delay let's get started.
1. Simple and short headings
Try to avoid using simple and short headings in your content. The headings are supposed to be catchy enough to drag readers towards it. It must be specific and complete enough to convey the required purpose. It is important to understand that headings aren't supposed to be either too short or too long.
2. Traditional SEO methods
If you are still hovering around the traditional SEO methods and techniques then it could be a deadly SEO mistake to make. SEO is quite dynamic and its trends are updating every day. In order to compete with the competitors and grow your brand value, it's time to be updated.
3. Not updated with the latest trends
With reference to the point mentioned above, it is highly crucial for you to be updated with the latest trends and demands. When you can't meet your customer's expectations you can never be in the race. In our previous blogs, we have mentioned some top SEO trends that you need to know in the year 2020.
4. No focus on brand name building
You must be focussed enough on building your brand name. It's critical to remember that marketing and brand building can help you grow. Put your directional efforts into building your brand name. When more people start searching you on Google you will automatically rank on top.
5. Writing complicated text
Content writers often forget the fact that writing content isn't a competition. The format of the content created must be structured, well-formatted and easily understandable by readers. Content should be written by keeping the targeted audience in mind.
6. Content isn't customer-centric
If your content isn't made for the targeted audience then it's nothing but a piece of useless junk. The content must be customer-centric so that customers take an interest in your business. If you want to win the SEO game and make your business trustable then you need to focus on well-curated content.
7. Only creating promotional content
Although customer-centric content is good for your business, it doesn't mean you focus only on the promotional content. This could be quite boring sometimes and therefore the content must be interesting as well. In order to get all forms of benefits, you need to have several forms of core content.
8. Redundant piece of content for different purposes
If you are using the same piece of content for several purposes then you need to stop making this deadly SEO mistake. SEO amateurs often forget the fact that each page is required to be ranked not only the homepage. As a result, content needs to be created that focuses on several aspects of your business. Your content deserves your time and effort.
9. Not using marketing terminology
Though it's important to use keywords in your content, it is equally crucial to use marketing terminology. It's typically a good way of including the terminology related to your business. In this way, the content would look more professional.
10. Website not mobile-oriented
While designing the website the designers must keep in mind that it is equally feasible for mobile users. Today people are more dependent on mobile phones rather than other digital devices. Therefore the website should also be mobile-oriented.
Last Words
We have mentioned all the common deadly SEO mistakes that could be proven to be hazardous for your business growth. Try not to make these mistakes, have clear goals, focus on the varied form of content and eventually end up suffering. Try using modern SEO methods to get the best out of the latest technology. Check whether you are making such deadly mistakes and where do u lack? That's why you should work in a directional manner to keep your customers satisfied.
