Videos are one of the most interesting, occupying ways to stand out in crowded social media feeds. Right now, viewers are watching over 100 million hours of Facebook clips and over five billion YouTube videos daily. Even more astoundingly, 80% of whole internet traffic will come from people watching videos. With the insane following of video content on social media flaunting no signs of shrinking, brands are struggling to catch customers’ attention in a frequently video-first world. The issue is, with so much content out there, how can you survive out?
So, here are the most compelling social media video formats that we think are worth trying:
# Vertical Videos
Vertical video is a unique and exciting medium to format video content, giving brands the chance to experiment with striking angles and framing. Since fullscreen vertical video is still unknown to many users, they’re sure to remember highly creative space uses. Take benefit of the unique layout by building content that pans up or down instead of side to side, try breaking the frame in two, or play throughout with animations that flip or scroll down the screen.
# Live Stream Videos
Live social video bestows a real-time panorama of your business, which spectators connect with. This unedited format develops trust and provides your audience with an opportunity to engage with you immediately, ask questions, and respond to your video as it’s filmed so you can see how it’s grounding. It is a smart format to give a behind-the-scenes look at your brand, showcase a big event or new product, or interview with an industry leader who will help boost engagement with your audience.
# Looping Videos
Looping content has been a member of the internet landscape ever since gifs. Fortunately, Facebook, Instagram, and Twitter will all by default loop your videos if they’re short enough—encouraging users to watch them repeatedly and banging your brand message home. If you want your clips to auto-loop, keep them under 30 seconds.
# Personalized Videos
As video as a retailing medium matures, personalization is how you can proffer something fresh, and build a unique and unforgettable experience for your audience. An easy method to get started with personalized video is by blending it into your email series. You can also utilize it to cheer your sales prospects.
Conclusion
AR and VR videos are still in their early days of development, while Stories and live stream video look poised to become standard ways of consuming video content. It’s difficult to say what the tomorrow will hold; users gravitate toward fresh content and innovative visuals. If you want to get to know even more about video formats, contact Radiance Vision. We offer a wide range of AV facilities in Mumbai and Vashi.
Visit our website now:
https://www.radiancevisiongroup.com/.
https://www.radiancevision.co.in/